This message contains important information regarding the protection of your personal data. Please read it to the end so that you can make an informed decision about how we interact with you.

On May 25, 2018, the General Data Protection Regulation (EU) 2016/679 (GDPR) came into force. GDPR is a unique regulation, directly applicable in all Member States of the Union, and replaces Directive 95/46/EC and, implicitly, the provisions of Law no. 677/2001 on the protection of individuals with regard to the processing of personal data and the free movement of such data.

Maia Ice Cream applies a privacy and security policy for personal data in strict accordance with the GDPR provisions. As part of our commitment to respecting the rights of individuals whose personal data we process, we provide below the relevant information regarding the manner, purpose, legal basis, and duration for which we process your personal data, as well as your rights and how you can exercise them.

What personal data do we process?

We process your contact data: name, surname, phone number, email address, and postal address. In certain cases, when we provide you with a product or service, we process data such as personal identification number, ID card series and number, or banking data.

Also, when you visit our website, we may process information about the devices used to access it and about your interaction with the website.

Why do we process your data?

Maia Ice Cream obtained your data directly from you because you interacted with us at one of the events organized, purchased one of the products or services sold by us, requested an offer, or visited our website.

We may use this data to achieve the following legitimate interests of ours or our partners:

  • Sending promotions, offers, and news tailored to your interests and needs;
  • Online marketing services and advertising regarding our products and services;
  • To ensure the proper functioning of our websites and to improve their performance, as well as to ensure your access to accounts created on our websites;
  • Market research and surveys;

Also, if you have requested an offer or purchased a product or service sold/provided by Maia Ice Cream, we process your data so we can respond to requests and provide you with the respective service or product.

How long do we process your data?

To ensure you have a personalized experience when interacting with us, we keep your personal data for a maximum period of five years from your last interaction with Maia Ice Cream, except when applicable legal regulations impose a longer storage period. However, we do not commit to keeping these data for the entire period mentioned above and may delete or anonymize your data earlier.

To whom do we disclose your data?

Maia Ice Cream does not sell, transfer, disclose, or allow access to your personal data to third parties not directly related to its activity.

To achieve the purposes described above, Maia Ice Cream may disclose your personal data to product and service providers engaged by Maia Ice Cream for interaction with you, respectively:

  • transport or courier companies and logistics operators engaged by Maia Ice Cream;
  • specialized companies conducting marketing campaigns or market research on behalf of Maia Ice Cream;
  • IT service providers assisting Maia Ice Cream with the operation and maintenance of Maia Ice Cream’s systems and websites;
  • Maia Ice Cream partners through whom the products and services you request are sold and/or installed by Maia Ice Cream;
  • maintenance and warranty service providers engaged by Maia Ice Cream.

In all the cases described above, the disclosure of your personal data is carried out based on a contract concluded with the recipients of the data, by which they undertake to use the data exclusively for the purpose for which they were entrusted, to respect the obligation of confidentiality and data security, as well as to comply with all legal provisions regarding the protection of personal data.

We may also disclose your personal data to certain public authorities (Prosecutor’s Office, Police, courts, and other authorized state bodies), based on and within the limits of legal provisions and as a result of justified, expressly formulated requests from them.

What rights do you have and how can you exercise them?

The entry into force of the GDPR ensures the following rights that you can exercise free of charge:

  • To be informed, once a year, whether Maia Ice Cream processes your personal data and which data;
  • To request the correction of the data provided, if they are incorrect or incomplete;
  • To object to the processing of your data, for well-founded and legitimate reasons related to your particular situation;
  • In the case of processing for direct marketing purposes, you can object at any time, free of charge and without justification;
  • To request the deletion of your data, except in cases where the law prohibits deletion.

You can exercise the above rights by sending an e-mail to office@butoiulcuinghetata.ro.

To protect your personal data and interests, we may request additional information for your identification.

Confidentiality of your data

When we process your data, we use technical and organizational measures to ensure the confidentiality, availability, and accuracy of your data.

Personal data that benefits from a special protection regime (personal identification number, series and number of identity document, banking data) are processed under limited conditions and in accordance with the applicable legal provisions for this type of data, with the provision of adequate technical measures for their protection.

However, no information security system is infallible. That is why we continuously work to keep our security measures at the highest level and commit to informing you in a timely manner in case of any security incidents that could present a significant risk to your rights.